Showing posts with label customer service. Show all posts
Showing posts with label customer service. Show all posts

Monday, 6 January 2014

Tips to Maintain Your Focus on Quality Customer Experience During Holidays

Holidays usually bring influx on of customers on e-commerce websites because the clients prefer online shopping as it saves the precious time. Usually, retailers fail to provide a quality customer experience during the holidays that costs them loss of billions. Why vendors fail to maintain the quality service during rush hours or holiday season? There are a number of factors but the most debated issue is the increased traffic on a website.  Handling with a variety of customers at a time, the sales persons usually lose focus and deliver a below standard service. However, this is not something impracticable, by just following a few simple steps; you can stay focused on delivering an enhanced customer experience.

Make Proper Prior Planning and Preparations

None of the retailers can reap the full benefits of a holiday season until or unless he makes all the necessary preparations that may include use of right customer service tools and proper training of employees. You need to stay aware of latest sales and customer service trends and then make preparations accordingly.

Keep in Mind the Ultimate Purpose of Your Service

Whatever, the market condition is, you need to keep your focus on the accomplishment of your ultimate purpose that could be ‘increased sales’ and a good repute in the market. Doing this, will help you keep up a standard customer service for all kinds of customers and in all kind of situations.

Provide a Multi-Channel Support

Just providing a couple of contact points for supporting your online customers during holidays is not enough. You need to provide a multichannel support and assign specialize support representatives. For instance, you can offer live chat support, email and telephonic support for your online business. This practice will not only reduce the load from a single channel but will also help you stay focused on providing quality customer service.

Stay in-Touch with Authorities

Serving during holidays, your sales persons might come across different situations where they have to make decisions while providing an out of the box solution. Whatever the situation is, they should adhere to the policy of providing superb customer experience and for which they can take up assistance of retailers or senior customer service representatives.  

Adopting the above mentioned simple tips, any online vendor can deliver a standard customer experience while coping up with increased web-traffic during holiday season.

Thursday, 2 January 2014

Tips to Make Online Customer Services More Efficient



Digital age has brought great ease in our lives. It brought us peace of mind and efficiency in every little thing we do. The customers in this age are highly demanding especially when they are shopping online. They want perfection and they want it now. There is nothing that they do not want. So, it is the duty of the online companies to ensure a high level of customer care services which is achievable for the employees and is appreciated by the clients.

Here are some tips that will make sure your customer service is up to the mark.

Make It Fun:

One thing that you can do to make your services better is by making them fun. Of course, your customer experience must be professional but that does not mean it has to be boring. Only those companies are remembered who make their services interesting, not boring. Add just a bit of humor into your services like live chat and spot the difference.

Make It More Than a Business:

Customer care services are not just about asking questions and answers. Always remember that you are a human being who is talking on the other side of the screen. This is the ideal opportunity for a company to make a connection with the clients and leave really good impression on them. Engaging a client into a conversation which is productive for the company and informative for the client is the most important factor in customer care services.

Make It Personal:

Everyone needs a personal connection, especially when they are dealing online. Online business is notorious for its scams and fake dealings, so it is very important for the online companies to make personal connections with the clients. Show them that you are human. The companies who use live chat software must avoid canned messages as much as they can and use free-flow answers. Whether it is a complaint or praise, they should just try to connect with their clients in every possible way.
 
Customer care services are the mainstay of online companies and they cannot survive without it. These companies have to make their customer care services impeccable to stay focused and ingrained into the market. This is the only thing that makes them standout from their rivals and secures their position in the market.

Tuesday, 11 June 2013

How Social Media Has Changed the Customer Service Trends?

Excessive use of social media has changed the customers’ demands and expectations to a greater extent. Now customers want to report and resolve their issues through the social networking sites thinking that this is the fastest and the widest platform where they can report their complaints and express their opinion about a product. This is the reason that most of the retailers have shifted their customer services online. Additionally, they have created their brand page on the social networking websites so that the people could add their comments, complaints and suggestions at their great ease.

A market report has shown that 57% of customers prefer to search online to solve customer service issues. 44 % adults use the web to share their complaints about a products and services.  Cap Gemini Study has revealed that 60 % of companies don’t respond to consumers through social networking sites even when asked a direct question.

However, the use of social media to leverage the customer service varies in different age groups. Statistics from an infographic revealed that 15% of people aged 16-24 preferred to interact with customer service on social media over any other method. On the other hand, 7% of aged 25-34 have posted a query on twitter. In the same way, the trend varies in the people in the aged between 35-44 and 45-54.

Using social media to impart their services, the companies can get a quick response on how are they delivering and how could they bring improvements.  Billions of people use social media sites to share, comment, complaint and suggest about different products, brands or ideas. This way, the companies taking the edge of such sites, can get to know how their customers perceive the image of their products and services. Moreover, it will also help organizations and brands to know about their competitors. Thus keeping track of their own position, the level of their services and the competitors, the companies can bring timely or beforehand up-gradations in their services.

Undoubtedly, the changing customers’ attitude has compelled businesses of all shapes and sizes to change their customer services accordingly. Now most of the tycoons are setting up their strategies according to customers’ expectations. They design your roadmap on their clients’ needs. However, it’s not enough for retailers to tune into what their customers say about them on social networking sites; rather they must need to be creative and progressive to stay a step ahead.

Wednesday, 15 May 2013

Get thousands of New Customer Flock through Best Customer Service


As company’s success and profit is defined by its customers thus the need of customer service is not a great surprise. Every organization accepts the importance of customer care in theory but practically fail to provide adequate assistance to their customers. Even the owner who are themselves managers fail to develop a customer friendly environment. However those who are able to give reasonable customer support, or admit their mistakes and improve them are really doing a great business in market.
Failures in Customer Service Programs

The major reason of failure in customer care system is untrained staff. Generally frontline staff and call center agents lack knowledge and skills to communicate. Rude behavior and unable to resolve customer’s issues leads to a bad impact on them.  Similarly customer does not like to be rotated in company to find solution of its problem. Explaining his issue again and again to various people leads to his frustration and waste of time.  It’s a general attitude that a customer with bad experience mentions others as well regarding your performance and poor services, which may result in loss of your loyal customer base. Remember your employees are the most important to your business marketing and advertising tools. Superior service will allow customers something to tell their friends and family. This word-of-mouth is the most valuable marketing.
How to Improve Customer Care
Some simple and easy steps will lead you to develop a great customer support infrastructure for your company. Companies lose their customers by allowing unskilled and impolite people to represent them. No matter how good quality products you are producing, if you fail to deliver quality services, you will lose customers in market. First and the foremost thing is to train your customer with good skills of customer dealing and problem solving. Pass them through brainstorming session so that the can deal with people in any condition. Confusion and lack of knowledge may result in poor services. Secondly in case of telephonic services don’t let customers to wait too long and switch them to various agents for solution. Companies must also develop customer journey maps to improve their customer services. In addition some kind of contingency plan must be there to cope with needs of customer in unexpected issues.
These are small things, must their implementation can bring huge change in your business environment. If you want to develop your trust in customer deal then as the way the want to be treated.


Tuesday, 7 May 2013

UAE aims to Emerge as a World class Educational Hub

UAE is keen is to fulfill every need of its residents and expats in order to cast a good impression thus maintaining high standards of customer service. No doubt education is the basic need and corner stone of any country’s economy. So in the effort of creating a knowledge based economy, Emirates has made reforms in its educational standards and planned to build new schools. As an emerging hub of students from various nationalities, UAE is making major investments in its education sector to provide unique learning environment. Abu Dhabi’s vision 2030 is to make Emirates best educational hub all over the world.
               

The aim is to spend around four billion dirhams on private education sector to ensure the fulfillment of educational demand. As gulf region is already famous for its tourism, hospitality, so why not to invite people by providing best schools and professional education institutions.
In this effort to improve education system, the main focus is on developing a relationship between administration and students or their parents. This will help to collect their feedback and make improvement in educations standard. In this sector UAE considers students as its first customers, thus they should be treated better than anyone treats his own child. In this regard Abu Dhabi Education Council gives a 10 years strategic plan focusing on affordable high quality education and building a research based ecosystem. ADEC also launched public private partnership which involved participation of private kindergartens and primary schools for public sector. In order to overcome the gap between markets supply and demand around 3,090 seats to four ex-government buildings have been provided.
Middle East schools are practicing training sessions for teacher and other staff to understand their job role and duties. Teacher’s loyalty and honesty towards their job is the main factor for maintaining knowledge based, civilized culture in schools. These training sessions are proving quite helpful to meet the level of parent’s satisfaction. No doubt UAE’s step towards better education is a step towards better economy, better culture and increased overall revenue. In short UAE wants to embrace success by maintaining extraordinary customer support in each and every field of life.

Thursday, 25 April 2013

How Customer Service can Make or Break your Brand


It’s being said that customers are the heart of any brand or company’s success. Your business strategies and services revolve around how better relationship you can build with consumers and meet their satisfaction level. Like any other dealing it’s like a give and take relationship. The better you give at input, the more reliable output would be there in form of increased profit and loyal customer base. The whole game of business depends upon how much your service can enhance customer experience as compared to others in market.  It’s obvious that when you launch any brand in market, various advertisements methods and other significant investment are made over it. But having a poor customer care will lead your effort in to nothing. It’s like a garden which requires continuous care and look after to flourish.

As the title says that customer service can make or break your business, so let’s what are the essential measures to protect your brand.
Complete Analysis for Product
Before your product or service comes in market, you need to analyze it quality, features and all aspects of product delivery. A bad quality product naturally casts a poor impression no matter how good you are advertising it. So test your services or products to enhance customer’s trust.
Treat your Customer as Top Priority
To develop a good bonding with your customers treat them with respect and try to solve their issues at your best. Whether you are talking to them live, or at phone calls or through live chats, always attend them at first priority. A slow responsive system results in an increase in customer turn over.
Empower Employees to take Actions
Employees must be trained and allowed to take necessary actions for consumer’s satisfaction. Front line support person must be able to solve problem right away rather than sending customer to other agents.
Record Customers Feedback
A corrective system must be established to record customer’s feedback through social communities, live chats and form filing. This will help you to judge the area in which you are lacking. Once you are able to overcome your short comings will help to develop a good customer support structure.
These are simple small things whose implementation can lead you brand from failure to the heights of success.

Wednesday, 20 March 2013

Customer Centric Strategy- A Secret of Business Success


Customer service is the basic building block of any organization’s structure and its success. In addition to financial strategies, human resource strategies, marketing strategies, now customer service strategies also hold a strong position. No doubt customers are considered as heart of any organization, thus everyone is trying to provide quality services to their consumers. In this competitive market, the key to success is to shift to customer centric strategies.
Cherin Kuruvilla CEO Arcane Consultants says,
Customer service is the life of any business. You can offer promotions; you can bring in as many as you can, but if you don’t bring customers back, then you haven’t done much.”
It seems quite easy to say, but in actual developing a complete customer centricity rather appears to be elusive. Unanticipated challenges, external environmental factors, political situations and other hidden obstacles may put hindrance in transition of an organization to customer centric structure.  In Accenture’s delivering the Promise Study included 75% executives who believed their customer service to be above average. But 59% of customer reported their experience with these companies to be extremely dissatisfying. The potential road block on path while developing such a customer service program can be that an organization fails to determine customer’s need, priorities and their changing demands Companies basically have two types of customers, one is promoters and second one is detractors. A company’s score is defined by its difference between promoters and detractors. In addition to valuing its promoter a company needs to gain insights into how to convert its detractors. Failure to improve customer experience leads to a poorly developed customer service program.

Building Blocks of Customer Centric Strategy
The building blocks of a good customer centric strategy include:
  •  Communication
The first and foremost thing is the way of communication with customers. An organization’s staff needs to be polite both verbally and behaviorally while dealing.
  • ·         Skilled Staff
The vision of a customer centric approach must include proficiency in technical and soft skills. No doubt staff’s proficiency and skills define the success of a customer service program.

  • ·         Accountability
A constant accountability of how effective a customer service strategy is working enables improvements based on customer experience. It helps to turn the detractors into promoters.
In short developing a proper customer centric structure ensures customer loyalty and consequently increases overall revenue.